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Why learning about prototyping?

Learn what prototypes are for what kinds of prototypes can help you with what jobs you have.

Why prototype?

Generate new ideas, document design intent, convey complex interactions, learn how users react to your ideas.

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Rapid paper prototyping low fidelity

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Rapid AI protoptyping high fidelity

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High fidelity vs low fidelity

A prototype primes the participants in user research. It is important to understand how to use prototypes in user research and what you want to achieve.

Frequently asked questions about our design service

  • A plan or roadmap that lists priorities for design that is aligned to user needs, business needs. Considering desirability, feasibility and viability.

  • The primary goals typically include improving user experience, enhancing service efficiency, and aligning the service with business objectives.

  • We achieve this by conducting user research, including interviews and surveys, to gather insights into user behaviour and preferences.

  • We use various methodologies, such as Design Thinking, Service Blueprinting, and Agile practices, to guide the design process and enhance collaboration.

  • Implementation plans include collaboration with stakeholders to integrate the design into existing systems while ensuring that resources and timelines are appropriately allocated.

  • Stakeholder engagement involves regular workshops, feedback sessions, and updates to ensure their insights and needs are incorporated throughout the design.

  • We create various prototypes, ranging from low-fidelity wireframes for initial concepts to high-fidelity interactive models for user testing and validation.

  • Success is measured through key performance indicators (KPIs), user feedback, and performance metrics to ensure the design meets organizational and user goals.

  • User feedback is collected through surveys, interviews, and usability testing sessions, followed by analysis to identify trends and areas for improvement.

  • We approach this by considering the user journey across all touchpoints, ensuring a consistent experience that is tailored to both digital and physical interactions.

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